A proactive approach of the hotel towards SEO and SEM campaigns allows to improve its visibility on search engines, thus reaching a much larger number of direct customers.
Indexing a website is a crucial step for scaling positions on search engines, primarily Google. HotelRevision chooses for you the keywords that most correspond to the searches of individual users when they try to express or find what is of interest to them. It is essential that the words and contents of the site are therefore revised with the aim of increasing the chances of being tracked directly by the customer during the research phase. The contents, once reviewed and rendered “SEO Oriented” can be a tool for sharing through blogs and social networks such as Facebook. The positioning among the first search results is important to increase the number of direct customers but attention, only if assisted by a series of very important factors that revolve around a website, on all the design, ease of interaction and navigability on the user side, the correctness of the information provided to the possible customer and a good social strategy.